Century Media Records reports:
The video has a stark voyeuristic feel, combining the theatrical aplomb that marks IN THIS MOMENT’s live performances with visuals that are as compelling as they are disturbing. Directed by Robert Kley, who was also at the helm for the band’s “Adrenalize” and “Blood” videos, “Whore” co-stars MOTIONLESS IN WHITE frontman Chris Motionless. “His look is so perfect for the dirty vintage feel of the video, and he was a perfect gentleman while being violated by me,” says IN THIS MOMENT frontwoman Maria Brink.
“I knew how amazing placing the visual arts to ‘Whore’ would be when we wrote it, and I have been waiting to release this video since we recorded the song,” Brink continues of the band’s new video. “I am so passionate about the concepts and every single detail that goes into shooting a music video, and I created my own stimulating visual metaphor to make this – I am grateful to have worked with Robert Kley again, he always seems to help me bring what I see in my mind to life. ‘Whore’ is a song that pushes boundaries, and I needed the video to do the same. The song is about taking back control. It is about rising above and finding the power within ourselves. I hope everyone enjoys it!”
Adds IN THIS MOMENT guitarist Chris Howorth: “‘Whore’ is one of my favorite songs on ‘Blood’ and the video is the best we have created to date – it’s just as creepy and sexy as our live show, with a bunch of extra surprises. Maria really outdid herself on this one… this is her twisted vision brought to life, enjoy!”
“Whore” continues to climb at radio, where the track currently sits at #17 with a bullet on the Active Rock charts. The song is the third single from IN THIS MOMENT’s breakthrough album ‘Blood’ – released in August 2012 on Century Media Records, it marked the highest debut of the band’s career, entering the Billboard Top 200 at No. 15 and selling more than 20,000 units first week. The record has emerged as one of the best selling rock albums of the past year, recently surpassing 200,000 in sales according to SoundScan.
IN THIS MOMENT are kicking off 2014 with THE HELLPOP TOUR II. Set to launch January 2 in Portland, OR, the 16-city tour wraps January 25 in Cape Coral, FL, where the band will then make a return engagement on the SHIPROCKED cruise January 26-30, which sets sail out of Miami, FL, to Great Stirrup Cay, Bahamas. For more information, visit www.shiprocked.com. Joining IN THIS MOMENT on HELLPOP II are BUTCHER BABIES in direct support, DEVOUR THE DAY and ALL HAIL THE YETI. The band wrapped the first leg of their headlining HELLPOP extravaganza November 27 in Los Angeles.
Two Crowd Surge fan packages are available for the January run, one with a ticket and pre-show meet-and-greet, and the other including a ticket, t-shirt and meet-and-greet. For more details on fan club packages, please visit the official In This Moment Facebook page. Tickets for all shows are available now, and complete dates are listed below.
Maria Brink had this to say about her provocative photo shoot to promote “Whore”: “I decided to pose nude for the visual art for ‘Whore’ to evoke a raw vulnerable emotion. The word WHORE written down my back and the dunce cap symbolize me placing myself on the stake for those who are suffering, and I can only hope to encourage at least one person to find the self worth and love they deserve to transcend out of a painful situation into a beautiful one. It is about finding our power and taking a stand. We are resilient beings and need to realize our incredible strengths. I will not bow down to others perceptions of me. I will only rise in the name of art, love and music.”
IN THIS MOMENT HELLPOP TOUR
(BUTCHER BABIES, DEVOUR THE DAY & ALL HAIL THE YETI in support):
02: Portland, OR – Wonder Ballroom
03: Seattle, WA – Showbox At The Market
04: Spokane, WA – Knitting Factory
05: Missoula, MT – Wilma Theater
07: Denver, CO – The Fillmore Auditorium
08: Kansas City, MO – The Midland By AMC
10: Arlington Heights, IL – HOME Bar
11: Fort Wayne, IN – Piere’s
12: Cincinnati, OH – Bogart’s
14: Royal Oak, MI – Royal Oak Music Theatre
15: Pittsburgh, PA – Club Zoo
17: Philadelphia, PA – The Trocadero
18: Hartford, CT – Webster Theater
19: Huntington, NY – The Paramount
21: Silver Spring, MD – The Fillmore
22: Winston-Salem, NC – Ziggy’s
24: Fort Lauderdale, FL – Revolution
25: Cape Coral, FL – Dixie Roadhouse
(featuring FIVE FINGER DEATH PUNCH, PAPA ROACH, THREE DAYS GRACE, SEVENDUST, LACUNA COIL, BUTCHER BABIES, CANDLEBOX and more)
26-30: Miami, FL to Great Stirrup Cay, Bahamas