It’s back and better than ever! BevNomad today announced the revival launch of Road Crew, a new beer collaboration created with MOTÖRHEAD, one of the most influential rock bands of all time. The partnership will feature limited-edition collectible cans released quarterly, offering fans a chance to grab these special pieces featuring the band’s iconic artwork as part of an ongoing series designed for collector, fans, and beer enthusiasts.
The series blends Motörhead’s unmistakable style with a collector-first format rarely seen in the category, bringing together a fierce and noble beer with a set of legendary pieces of Motörhead art.
“Motörhead has always stood for authenticity, power, and doing things loud,” said Steve Kwapil, CEO of BevNomad. “This album art-inspired beer series captures that same spirit, giving fans something they can crack open today and collect for years to come.”
“This collaboration is a tribute to Motörhead’s legacy and the fans who keep it alive,” said Motorhead’s manager, Todd Singerman, “Lemmy was always fiercely involved in the art behind the band, insisting that it carried the power of the music every step of the way, and being able to see such icons as the War-Pig literally in the hands of the band’s loyal fans is well worth raising a toast to.”
BevNomad will start with Ace of Spades for Release #1 and The World is Yours for Release #2. Both cans are set to release in March, with a launch event at the legendary Rainbow Bar and Grill in West Hollywood, L.A. BevNomad will continue to carefully choose and release collectible cans throughout 2026 and the years to come.
Each Road Crew release will feature historical relevance, and each will include a custom Spotify Playlist containing relevant Motörhead Songs, covers of Motörhead songs as a tribute by other artists, and even podcasts reviewing the history of Motörhead.
Motörhead Road Crew beer will be available in select markets, with significant opportunities for growth as BevNomad expands its distribution footprint throughout the U.S.
Ready to crack open a can of Mötorhead Road Crew? If you’re a Motörhead fan, ask your local retailer to bring it in. If you’re a retailer looking to offer the brand on your shelves or at your bar, tell your wholesaler to reach out to BevNomad.
About BevNomad
BevNomad is a U.S.-based beverage accelerator that helps domestic and international brands establish scalable, compliant, and profitable operations in the United States. From production to distribution, BevNomad streamlines route-to-market for brands seeking to grow within a changing economic landscape. For more information about how BevNomad builds brands in the beverage space, visit www.bevnomad.com
About Motörhead
Motörhead, the Grammy-Award winning multi-generational rock’n’roll soundtrack and lifestyle for millions worldwide, have played live to millions of fans, and sold over 25 million albums in their career. Motörhead’s ubiquity in modern pop culture remains as strong as ever. In 2025 the band celebrated its 50th anniversary and celebrated founder Ian ‘Lemmy’ Kilmister with a statue in his hometown of Burselm, Stoke-on-Trent in the UK to worldwide acclaim. They also saw The Manticore Tapes album hit #1 in the UK rock and metal charts, and enjoyed universal kudos for their punk rock tribute collection Killed By Deaf: A Punk Tribute To Motörhead. Having racked up over 320 million streams globally, numbered over 20 million listeners on Spotify, and garnered over 115 million views on YouTube, it is clear that Motörhead is For Life and Lemmy is Forever.
Be sure to visit www.iMotorhead.com for news and updates!
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